February 13, 2008

eROI Releases new mobile RSS reader

Now you can stay in touch with email and marketing news on the go, on us.

eROI wanted to give marketers a new mobile tool to help them stay connected to the sites and blogs that they should be reading on the go. We have brought together a collection of some of the top sites as a starting point for you. We have also allowed you to add your own content from a library of sites and blogs as well as given you the ability to add any RSS feeds you might find useful.

This is a way to start thinking about mobile and what it means to you, your brand and your customers as you start to dip your toe into mobile marketing this year and next.

We can warn you that this application is addictive and will empower you to follow anything you are interesting no matter where you are.

We will be sending you an email with the download information shortly so that you can start experiencing it today.

Do note that it does use data services, so you may want to adjust your settings to only connect when you want it to. If not it is always updating your feeds at all time. For those without unlimited data service plans on your mobile device, do take note of this fact.

We hope that you enjoy it and use it to stay up on industry news as well as things that you truly care about.