eROI Lands 10 New Clients, Hires 10 New Employees in Past 10 Weeks

Portland, Ore. (October 15, 2007) – eROI, Inc.,a leading online marketing agency, today announced the signing of some of the nations most recognizable brands such as ABC Family, Seattle Seahawks, Annie’s Homegrown and  Wacom. To support its continued strong growth, additionally, eROI has hired ten new employees.

“Creating buzz and having people talk about you, link to you and increase your online presence continues to be a top priority for marketers and businesses,” said Ryan Buchanan CEO, eROI. “We strive to provide our clients with the best online tools and strategies while supplying employees with the best work experience possible.  Our growth is accelerating for two reasons: first, there is significant demand for clients who want to uniquely build community online; second, we are investing in more talented software engineers to take our products to the next level.”

Snapshot of Ten New Clients -

• Dolan Media Company – eROI will assist with email marketing across all print properties in the delivery of daily U.S. news emails to each subscriber base.
• Annie’s Homegrown - New brand site with a content management system so Annie’s can manage, update and develop their online community.
• Serveron - Developing a new international site that contains 15 different languages using partner, ViaLanguage, for localization and translation.
• Wacom – Working with eROI on the development of a full-service online campaign including design, strategy, email marketing and forward thinking event and community building.
• ABC Family - Selected eROI to develop a campaign community site for the Halloween season in a consumer generated media contest to be promoted through the ABC Family channel and in partnership with Chrysler to award a new Town and Country.
• Versus -  eROI will build the ongoing community sites surrounding the Tour de France and other Versus sporting properties.
• Extensis -  Using eROI to not only build, track and send email campaigns, but also retained eROI team to audit the email marketing process, creative, frequency and messaging.
• Grand Sierra Resort - Selected emailROI to use to communicate on local, regional, national and international levels to guests and visitors to Reno's new destination resort and casino.
• Nikki Beach Publishing - Managing print publications for Nikki Beach clubs and resorts world wide, they have selected eROI's emailROI platform to engage high end consumers, retailers, travelers and revelers with email communications to keep them in the "Nikki Style" loop.
• IVG Stores - Looking to grow consumer sales in 180 plus online shopping destination sites, IVG has contracted with eROI to build email programs for past shoppers and elevate the brand awareness through relevant and frequency based email campaigns.
• Kona Brewing - Tapping into eROI's success with the Widmer Brewing campaign last summer, Kona asked eROI to assist with their first online and POS contest campaign for this fall.
• Redstone FCU - Building email communications programs with over 300,000 banking customers is a challenge. Redstone is using emailROI to take on this task
• Seattle Seahawks – eROI’s partner, Kickapps, brought the Seahawks’ 12th Man Community to eROI. eROI is now tasked with design, development and execution of the, soon to launch, Seahawks NFL Fan Community.

 

The Ten New Hires -

• Mike Calvert, Senior Designer - Mike has over 5 years of web design and development experience with a focus on strategic web design, interactive media, user interface design and information architecture. From large-scale websites with custom content management solutions, ecommerce, intranets, and highly custom web applications to interactive micro-sites, and integrated marketing he looks for ways to create unique solutions and intuitive interaction. Prior to joining eROI he was the Interactive Director for brand leaders Staccato Design after Staccato acquired his previous company Imageworks Marketing Group. Mike is excited to be a part of the dynamic team at eROI creating leading web and interactive initiatives to a large and diverse client base.
• Todd Runstein, Senior Java Developer - Todd often jokes that it's hard to tell where his profession starts and his hobby ends.  When he's not programming at work, he's probably building open source software, learning a new computer language, or reading about a new technology.  With over 15 years of database design and software development experience that spans financial services to fitness, medical to manufacturing, and entertaining games to enterprise delivery systems, Todd brings skills necessary to build the next generation of eROI software systems to help our clients succeed.
• Esteban Esperanza, Systems Administrator - Esteban is a fast-rising young tech wizard and UNIX guru.  He started his career at Gartner, continuing on to Intel and ProStructure Consulting, alongside some of the best talent in the industry.  Esteban brings insight, passion, and strong advocacy for the Nintendo Wii to eROI.
• Jill Bruhn, Production Artist - Jill has been creating websites since she learned HTML in a dorm room at Whitman College in 1999.  After one year at the Walla Walla, Washington school, she transferred to Southern Oregon University in Ashland.  In 2005 she earned a Bachelor’s degree in Art (Digital Media) from SOU, despite being distracted by extraneous courses in German, Japanese, Computer Science and Printmaking.  Before coming to Portland to join the eROI team, Jill worked at a small daily newspaper in the southern region of Oregon as a print designer, web designer and programmer.
• Don Ortega, Production Artist - Don has enjoyed building websites since 1998. While attending Oregon State University, Don has made websites for on-campus organizations such as the Hovland Multimedia Computer Lab and the Filipino Student Association. After receiving a Computer Science degree from OSU in 2003, Don worked as an IT specialist at a non-profit organization for a number of years before joining eROI in early-August 2007.
• Marc Kennedy, Senior Account Executive - Marc is a passionate brand storyteller and project manager. After earning his degree summa cum laude in Communications, Marc spent several years as a professional youth mentor building programs for teenagers in the performing arts.  His interest in the intersection of communication and culture led him to work as an account executive in video, audio and web production where he contributed to video projects for brands such as the OMSI/Cartoon Network Animation! Project, Li’l Critters Gummy Bear Vitamins, and WebMD; audio projects for Sales Genie, Los Angeles County Board of Elections, and various major motion pictures such as The Good Shepherd and The Tourist (coming soon) ; as well as eCommerce web projects for Nike designer KD Waltner, Reggae legend Toots Hibbert and others.  Marc’s #1 goal is deepening customers’ relationships with the businesses they trust.
• Meaghan Kelly, Account Executive - Meaghan, an East Coast native, spent the past 6 years in New York City working in fast paced environments strategizing, developing and implementing various types of marketing programs with great success. Meaghan started her career at Kobrand Corporation working on such brands as Champagne Taittinger and Saint Francis Winery & Vineyards. In 2003 she moved to Showtime Networks, Inc. as a Marketing Manager where she developed her expertise in web and email initiatives as well as interactive incentive and training programs. Although Meaghan has enjoyed her work on various integrated marketing campaigns, she is excited to be at eROI finally focusing on her true passion of e-marketing.
• Amber Dalessandri, Account Executive - Amber joins the eROI team as a Junior Account Executive.  She has more than ten years of high level administrative support experience in marketing and creative services in both for-profit and non-profit organizations.  Most recently Amber used eROI’s emailROI and ecomROI products on the client side in the food and wine world of Andina Restaurant and The Pearl Wine Shop.  She likes to cook and drink wine and jumped at the opportunity to join the eROI family.
• Brandon Clark, Web Developer - Previously an IT jack of all trades, Brandon has focused his programming prowess on cutting edge web development technologies. With an associates degree in computer programming and a colorful work history with a variety of tech companies, he brings fresh blood to eROI, seeking to leverage the latest industry offerings to improve eROI's already impressive portfolio. Brandon was an immediate fit for the culture at eROI bringing professionalism, a good humor, and a quirkiness that seems to thrive here.
• James Mayer, Programmer - After graduating with a degree in Computer Science from the University of Arkansas, James spent the next 6 years developing applications for eCommerce and the legal community. James is a recent addition at eROI and is focused on database-driven web development. He is willing to tolerate bubble baths and long walks on the beach.

 

About eROI
eROI, Inc. is a leading online marketing agency merging interactive design with powerful e-marketing tools.  The agency helps its clients build community online and convert their prospects into customers. eROI empowers its clients with e-marketing software tools and knowledge of online marketing strategies they need for continued success. Clients include Email Experience Council, Hewlett-Packard, InFocus, Kettle Foods, Konami, Microsoft, NW Natural, Ogilvy, PGE, Papa Murphy’s Pizza, Providence Health Plan, SEGA, and Travel Oregon. For more information, please visit our Web site at www.eroi.com.