eROI Gets eroi.com, Announces HP, Meriwether, and Rose Quarter as New Clients, Buchanan Speaks

PORTLAND , Ore. (February 23, 2005) After two years of wrangling, eROI, Inc., a full-service e-marketing agency, has obtained the URL with its own name, eROI.com. eROI was recently awarded the name, www.eroi.com, which now takes over as the home destination for the company. Those who visit the old site, www.eroidelivers.com, will continue to get all the same content as the new site. The name grab was a positive step for eROI.

“Four-letter URLs are tough to get,” said eROI President Ryan Buchanan, “so we’re really happy to have it. eROI corporate email addresses have all switched to eroi.com as well.”

eROI has also landed several new high-profile clients, including the Rose Quarter (email marketing), the Meriwether building development in the South Waterfront district (email marketing, search engine optimization), and Hewlett Packard’s Networking division, Procurve (HP Procurve) (email marketing).

In addition, eROI President, Ryan Buchanan, is also scheduled to speak at the InnoTech conference, a business and technology conference and expo, March 10 at the Oregon Convention Center. Buchanan will be a speaker on two different panels – one on viral marketing, and another on advance email marketing. Dylan Boyd, VP Sales & Marketing for eROI will be a panelist as well, addressing issues related to blogs, podcasting and RSS feeds. Sign up at: http://pdx.innotechconference.com .

Buchanan recently joined the board of the Portland Advertising Federation (PAF) on the Membership Committee, and also joined the board of Loaves & Fishes as part of the Marketing Committee.

About eROI
eROI, Inc. helps its clients generate and capture qualified leads online through email marketing, e-commerce, search engine marketing, and Web site development. eROI's unique approach transforms clients' Web sites into effective vehicles for capturing leads. The company's email campaign management services include planning, email design and email list management and their award-winning technology platform enables clients to build, send and track HTML emails. Clients include Cingular Wireless, GE Supra, Harland Financial Solutions, InFocus, Kettle Foods, Learning.com, Microsoft, NW Natural, OHSU, PGE, Planar, SEGA, TransCore, and WebMD. For more information, please visit our Web site at www.eroi.com.